Anticon May 2024
Hear Simon Longhurst, EMEA VP GTM at Cisco, share the results of leveraging innovative AI solutions to transform data overload into a strategic advantage.
Session recap
2024 is the year of AI-driven innovation across multiple industries. This hot topic is already transforming the way we work and interact both on a personal and professional level.
Algomarketing are proud to sponsor AntiCon 2024 and we invite you to join us Thursday, 23rd May to explore the future of Algorithmic Marketing leveraging AI, and how we’re tackling transformation challenges head on for B2B sales and marketing enterprises.
We hope to see you there!
If you’re attending the conference, we’d like to connect. Whether you want to discuss strategy, challenges, exchange insights or just catch up over coffee, we’d love to meet you.
Mark your calendars
Yomi Tejumola
Simon Longhurst
From "insight overload" to “prescribed actions": Unleashing AI in B2B sales & marketing decision making.
May 22, 2024
11:35
12:05
'Insight overload' is a known challenge for marketing teams. With an abundance of data, deciding which insights are genuinely actionable becomes a complex task, often leading to decision paralysis. Using real-life case studies from global enterprises and tier 1 tech giants, this session will focus on turning abundant insights into clear, strategic, prescribed actions using advanced AI. We'll introduce 'Next Best Actions' - an advanced AI-driven solution that revolutionizes the decision-making process, sifts through extensive customer interactions and external signals, to recommend the next best action.
Our team on the ground
Not able to join our session? We’ve got you covered! Drop by our booth to discover how we are revolutionizing Marketing through AI and Algorithms or meet our experts:
Yomi Tejumola
Yomi has over a decade of experience in leading the development and deployment of AI and automated marketing solutions, and he is a pioneer and visionary in the field of algorithmic marketing.
Helping clients solve:
- Predictive customer insights
- AI-enhanced customer segmentation
- AI-driven content personalization at scale
- Chatbots for enhanced customer interaction
- Data-driven marketing decisions
- AI Art of the possible
- The entire end-to-end marketing process
Oliver Hassell
Oliver is leading the Algomarketing specialist practices (AI, Martech, DemandGen, Operations), in addition to the sales and marketing teams. He is passionate about building high performing GTM teams that deliver for our exceptional clients, our client services and delivery teams.
Helping clients solve:
- Targeted outreach & engagement strategies
- AI Assisted Sales & Marketing
- Omnichannel lead nurturing
- Lead scoring & prioritization
- Conversion rate optimization
- Analytics & insights for lead generation
Luke Crickmore
Luke has lived and breathed Martech for nearly 13 years. Starting as a developer, and moving towards leadership & consultancy roles. He has a wide range of experience across platforms and clients.
Helping clients solve:
- Martech stack integration
- Advanced & hyper personalization techniques
- Strategic campaign management
- Operational programs efficiency
- Data pipelines & analysis
- Automation of mission critical martech
Can't wait to see you there!
Can't join us at Anticon May 2024?
Schedule a consultation with an expert
Explore case studies
Empowering F500 Cloud Computing Marketers with a Data Hub for Enhanced Campaign Strategies in APAC
Unlocking Sub-Saharan Africa: Multilingual Field Analyst Team Delivers Localization Success for Tier 1 Technology Client
Delivering Personalized Experiences: Optimizing Video Recommendations with Marketo Integration
Accelerating growth using algorithmic marketing: sophisticated global marketing budget allocation
Session recap
2024 is the year of AI-driven innovation across multiple industries. This hot topic is already transforming the way we work and interact both on a personal and a professional level. We explored the future of Algorithmic Marketing leveraging AI, and how we’re tackling transformation challenges head on for B2B sales and marketing enterprises.
During AntiCon 2024, Algomarketing's Founder and CEO, Yomi Tejumola took the stage with Simon Longhurst, Cisco's VP GTM Strategy & Innovation for an eye-opening session on the groundbreaking 'Next Best Action’ solution. This custom-built technology is a game-changer for revitalizing dormant sales accounts. If you missed this session or you want a refresher, you can listen to Yomi and Simon present here:
Key takeaways
Data aggregation
Integrated insights from Cisco's Martech, Salestech, and IT ecosystems
Account prioritization
Leveraged internal and external signals for precise account targeting
Tailored communications
Delivered the right message, via the right channel, at the right time, to the right stakeholders
Seamless interface
Showcased how AI solutions can be swiftly developed and deployed for global impact.
Rapid AI deployment
Showcased how AI solutions can be swiftly developed and deployed for global impact.
The results
The collaboration demonstrated an impactful increase in productivity and revenue attainment, showcasing the true power of AI in orchestrating ideal marketing and sales journeys. Teams now benefit from consolidated insights and actionable recommendations executed at the click of a button.
Interested in how this solution can transform your business?
Schedule a consultation with one of our experts today.
Book a meetingExplore case studies
Empowering F500 Cloud Computing Marketers with a Data Hub for Enhanced Campaign Strategies in APAC
Unlocking Sub-Saharan Africa: Multilingual Field Analyst Team Delivers Localization Success for Tier 1 Technology Client
Delivering Personalized Experiences: Optimizing Video Recommendations with Marketo Integration
Accelerating growth using algorithmic marketing: sophisticated global marketing budget allocation
Interested in how this solution can transform your business?
Schedule a consultation with one of our experts today.